Media Solutions

PlaceBased is the premier media company specializing in digital-out-of-home (DOOH) and out-of-home (OOH) advertising for public health education.

We understand the power of effective messaging in public health education. We offer cutting-edge premier media solutions, including DOOH and OOH advertising networks designed to engage, inform, and inspire audiences in public spaces such as high schools, community centers, gas stations, multicultural venues, and on-campus. We look forward to helping you make a difference in the communities you serve.

DOOH advertising, smiling child on screen with ad offering free help for pregnant women quitting tobacco and nicotine, featuring a bee logo and a QR code.

Point-of-Care Media

Point-of-Care media refers to targeted advertising and educational content displayed in healthcare settings, such as doctor's offices, clinics, and pharmacies. It allows advertisers to reach a captive and receptive audience while patients wait for their appointments, providing valuable health-related information and promoting relevant products or services.

Gas pump advertising with anti-vaping ad and Cenex branding

Gas Station Advertising

Convenience store and gas station advertising refers to educational messages and marketing campaigns at convenience stores and gas stations or on their premises. By strategically placing advertisements in these locations, businesses seek to increase brand visibility, drive sales, and influence consumer behavior during pit stops.

High school OOH media, row of gray metal lockers with numbered plates and ventilation slots.

High School Advertising

Out-of-Home advertising at high schools involves out-of-home advertising placements specifically with high schools and targeting the student population. These displays can include digital signage, billboards, posters, banners, or interactive screens placed strategically in high-traffic areas such as hallways, libraries, cafeterias, or athletic facilities.

College campus advertising - a young man with backpack opening glass door, with green plants in the foreground.

College Advertising

OOH advertising at colleges involves out-of-home advertising placements specifically targeting college campuses and the student population. These displays can include digital signage, billboards, posters, banners, or interactive screens placed strategically in high-traffic areas such as student unions, libraries, cafeterias, or athletic facilities.

Grocery store advertising - a person shopping in a store, holding a green basket containing fresh produce, while examining a product labeled 'Sustainability Matters' on a shelf.

Grocery Store Advertising

Grocery store advertising has evolved significantly by integrating digital and static displays, each offering unique advantages. Digital displays, characterized by their dynamic and interactive capabilities, provide an eye-catching medium that can be easily updated to showcase the latest deals, promotions, or store information.

Man in a black shirt and red beanie holding a card in a bar with taps, standing in front of TV screens displaying sports.

Bar Advertising

Bar & Restaurant media involves advertising and promotional content displayed in bars, pubs, and restaurants to engage patrons while they dine or socialize. It offers an effective way for businesses to reach a specific and attentive audience, promoting food and drink specials, upcoming events, and brand awareness within a relaxed and social environment.

Digital advertisement for child car seat safety showing stages of child development with the message "Secure his future. Always seat him in the correct car seat."

DOOH Advertising

Digital Out-of-Home Advertising (DOOH) uses digital screens and displays in public spaces to deliver advertisements, messages, or other content. DOOH leverages dynamic digital screens and technology to create engaging and interactive experiences.

Man in apron standing outside a store with cleaning supplies, colorful grocery mural above, and a census poster on the wall.

Audience Targeting

Whether you want to reach the Hispanic community, LGBTQ+ audiences, or communities of color, we've got you covered with targeted messaging through channels like indoor billboards, digital signage, and in-store displays. Our solutions are designed to speak directly to your desired audience in their language and in the locations where they are most likely to engage with your message.

Person on subway holding phone and wearing headphones

Mobile Advertising

Mobile advertising refers to the use of digital technologies to enhance the impact and reach of an out-of-home (OOH) advertising campaign. This can include strategies such as mobile integration, social media integration, and other digital tactics that extend the campaign beyond the physical OOH ad itself.

Let’s Talk.

Discover our premier media solutions tailored for your Public Service Announcement (PSA) campaigns, health education, and awareness initiatives. Provide your contact details, and we'll coordinate a complimentary consultation.